October 10, 2013

Not Cool, Lebron and Peyton

1 Sports Stars Pitching Junk Food to Kids

Prominent professional athletes are pitching an unhealthy number of unhealthy food and beverage products, and primarily to kids, say Yale researchers who studied the endorsement activities of America's top 100 athletes ranked in terms of their athletic stature and marketing value. Of the 513 products promoted by the top jocks, one quarter were for food and beverages, and almost 80 percent of the food products were high in calories and low in nutrients. Over 90 percent of the advertised drinks were loaded with sugars. The athletes who led the field in endorsements were LeBron James (Sprite, McDonald's), Peyton Manning (Pepsi), and Serena Williams (Kraft, Oreos). The main viewing audience for athletes' food and drink commercials, the study found, is young people aged 12 to 17.

More at Www.suntimes.com | Posted 4 years ago by Robert S. Wieder

Tags: Food Advertising, Athletes and Endorsements, Junk Food Commercials, Kids and Food Commercials, Athletes Promoting Food Products

Read the Comments (1) | Was this Interesting? Yes! (47%) / No! (53%)

Pulled from Store Shelves

2 Diet Supplement Linked to Liver Failure

Fat-burning supplement OxyElite Pro has been linked to liver failure and acute hepatitis in 29 people in Hawaii and officials are asking that it be pulled from stores. Because OxyElite Pro, which is sold nationwide, is a supplement, it did not have to be approved by the FDA before going to market. Health officials say that 24 of the people who fell ill reported using OxyElite Pro and that anyone who develops abdominal discomfort, nausea, loss of appetite and yellow skin or eyes should consult their doctor immediately. Hawaii officials are working with the FDA and the CDC on the case, which is ongoing. Maker USPLabs said it stands by the safety of its products, but "out of an abundance of caution," is stopping domestic distribution of OxyElite Pro and OxyElite Pro Super Thermo Powder.

More at CNN.com | Posted 4 years ago by Melody Lesser

Previously: Half of Adults Using Dietary Supplements

Tags: CDC, FDA, Liver Failure, Nausea, Yellow Eyes and Skin, OxyElite Pro, Diet Supplements, Fat-Burning Supplements, USPLabs, OxyElite Pro Super Thermo Powder, Acute Hepatitis

Comment on This | Was this Interesting? Yes! (46%) / No! (54%)

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